Name: Socio-Economic Perspectives on Consumer Engagement and Buying Behavior
Brand: Kaufmann, Hans Ruediger
SKU: ID13019318
Availability: InStock

Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

206.40 EUR

Ein interdisziplinäres Werk, das die Wechselwirkung zwischen gesellschaftlichen Normen, wirtschaftlicher Lage und Konsumentenmotivation neu interpretiert, bietet praxisnahe Fallstudien zu Online‑ und Offline‑Kaufentscheidungen.

Marke: Kaufmann, Hans Ruediger

ISBN: 1522521399

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Gesponsert Socio-Economic Perspectives on Consumer Engagement and Buying Behavior (Advances in Marketing, Customer Relationship Management, and E-services)

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206.40 EUR 206.40 EUR

12-08-2026 10:11:27

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Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

Gesponsert Socio-Economic Perspectives on Consumer Engagement and Buying Behavior (Advances in Marketing, Customer Relationship Management, and E-services)

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Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

Gesponsert Socio-Economic Perspectives on Consumer Engagement and Buying Behavior (Advances in Marketing, Customer Relationship Management, and E-services)

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