International and Cross-Cultural Business Research | Kaicus UK

International and Cross-Cultural Business Research

52.99 GBP

Uncover the hidden rules that drive global commerce with a fresh perspective on cultural intelligence, strategy design, and negotiation tactics, illustrated by real‑world case studies.

Brand: Sage Publications UK
ISBN: 1473975891
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Dimensions 170 x 242 x 15.24mm | 360g
Edition statement First Edition
Format 200 pages
ISBN 9781473975897
Languages English
Publication place London, United Kingdom
Publisher Sage Publications Ltd