Name: Contagious: Why Things Catch On (Paperback)
Brand: Jonah Berger
SKU: ID8506997
Availability: InStock

Contagious: Why Things Catch On (Paperback)

11.95 USD 37% Off 18.99 USD

Learn how ordinary concepts become cultural sensations with Jonah Berger’s insights into human behavior, emotional triggers, and the mechanics of word‑of‑mouth that fuel viral trends.

Brand: Jonah Berger

ISBN: 9781451686586

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Contagious: Why Things Catch On (Paperback)

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Contagious: Why Things Catch On (Paperback)

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