Name: Strategic Marketing Planning by Colin Gilligan: New
Brand: Routledge
SKU: ID1960859
Availability: InStock

Strategic Marketing Planning by Colin Gilligan: New

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Unlock the secrets of turning consumer insights into winning campaigns, mastering the art of competitive positioning, budget prioritization, and performance measurement to steer brands toward lasting market leadership.

Brand: Routledge

ISBN: 1856176177

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